The Basics of Social Proof

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Photo by Christian Wiediger on Unsplash

The single most effective type of content. Ignore it at your own risk.

Reputation is the business

Social proof, effective social proof, is not easy

Social proof based on public collaboration can be powerful

What if you can’t use the name?

Reviews, a double-edged sword

Social proof is the modern equivalent of word of mouth

Written by

Novelist, Tech Marketing Writer, Growth Consultant. I have been a professional writer for over 20 years- 8 non-fiction books and 1 novel, many articles, etc.

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