I Won’t Follow You, Unless…

Your desperation might be showing.

Apparently there are a lot of new Medium members trying to build a following by following lots of people. They think it should be reciprocal or something.

Part of this is Medium’s hundred follower requirement for entering the payment program. But mostly it is a symptom of the ‘build a personal brand’ mythology.

Personal brands, also known as personality, are not based on random following. They are not ‘you like me, I’ll like you’.

--

--

Former software marketer. Former musician. Writer, nine non-fiction books, two novels, Buddhist, train lover. Amateur cook, lover of life most of the time!

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

Putting Pen to Paper

Reasons I Started Writing

New Publication — Memories of 9/11

Why You Don’t Need to Write About Your Ex

82% More Readers … in Five Minutes?

Morpheus from the Matrix, explaining readability to Neo.

A Definitive Guide to Writing Like a Pro

How writing articles has given me more opportunities to meet new people

Barry Cohen On The 5 Things You Need to Know to Become a Great Author

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
MartinEdic

MartinEdic

Former software marketer. Former musician. Writer, nine non-fiction books, two novels, Buddhist, train lover. Amateur cook, lover of life most of the time!

More from Medium

The amazing hidden benefit of writing

I Found Out I Have a Cracked Vertebrae Yesterday

How Does the Mysterious Disappearance of My Blog Post Tell Us About the US-China Competition?

Book Bans And Barbara Streisand